Traditional retail banking and modern Electronic Money Institutions aim for the same objective and the same consumer while each possess certain strengths and gaps
We can help legacy and established banking institutions to overcome their lack of a “spark’ in the eyes of the younger generations of consumers, by enabling exciting & creative consumer engagement programs. SMASH framework and solutions such as SMASHRewards, Engage and Promote can deliver niche, targeted programs to capture the attention and business of the younger age groups or the more technology savvy.
FinTech and EMIs are typically young, modern and up to speed with technology though they seek more speed and presence to materialise their business plans. Through SMASHConnect as an example we can enable a digital payments provider to quickly integrate with legacy point of sale systems and onboard merchants en masse. We can also assist through our network of Merchant Acquisition services teams in selected countries
The above use cases are just examples – the robustness and agility of the SMASH framework may enable solutions we have not though about until we get to look into your challenges and requirements
Contact us here to explore how we can join forces.