Web, E-shop, Mobile and Social Media…
Today our customer journey neither starts nor it ends in a store (physical or online). Our customer journey and our experience may start way before (from home, on mobile, on the move, …) and may well continue after the in-store purchase. It could involve obtaining information, finding out about offers or sharing the experience.
Therefore it’s natural to expect physical and digital presence to be converged – landing pages on the Web are sometimes our first impression with a business while our expectation for customer portals is to be simple and efficient. E-commerce popularity is on constant rise and the reasons are very obvious – its not though just about a flashy e-shop and efficient delivery operations – it is also expected that a customer journey may move from digital to physical and vice versa. In the whole process our mobile phone is a constant companion. Mobile Apps os simply using it for authenticating our selves should add to the convenience and to the availability – it could be an app for managing a rewards program account, it could be about mobile payments or – – whatever the case it should be secure, easy to use and to the point!.
Finally, much time is spent on the Social Media. This is where you share experiences with friends, family, peers and the general public or you simply seek to find out about what’s new or whether any special offers are there for you. Apart from the great features most social media platforms offer what PHILOSHOPIC enables is the amazing feature of turning your social engagements (e.g. you Like a post with a specific conditional offer) into seamlessly redeemable rewards at your next in-store visit (In other words when you purchase the product as posted on a Social Promo, you get it at a better price or you get a reward because you have engaged socially!)
Through our Web, E-shop, Mobile and Social media offering we enable the business you choose to engage with to make such channels not just available but also meaningful for you extending your simple & exciting consumer experience at your channel of choice!
Download the WEMS Brochure today!